Last Updated: June 2024
This chart is designed as a useful supplement but not a replacement for our Privacy Policy. We encourage you to read our Privacy Policy carefully. This chart contains information we receive about you, the purposes we use it for, the legal reasons for that collection and/or use, and general length of time we keep that information.
Why we Process the Data | What Personal Data is Processed | Legal Ground for the Processing | Retention Period |
To create your account and so we can identify you when you log in. |
Mandatory profile data (Name, date of birth, phone number) | Performance of the contract between You and BeReal | Duration of the use of the services or until you request the deletion of your account. |
Optional profile data (biography) | Performance of the contract between You and Bereal. | Duration of the use of the services or until you request the deletion of your account. | |
So you can publish Content on BeReal | Data related to your activity on BeReal, Communications with BeReal, Data related to devices and equipment used | Legitimate interests of the Data Controller to provide a functional Application. | 2 years from collection date or until you request the deletion of the data. |
Data sent by your phone’s camera and photos stored on your phone | Performance of the contract between You and Bereal. | Duration of the use of the services or until you request the deletion of the data. | |
To provide you the Services | Content related Data | Performance of the contract between You and Bereal (i.e., to actually make BeReal work for you) | Duration of the use of the services or until you request the deletion of the data. |
So we can process requests, complaints and reports |
Content Data, Communications with BeReal | Legitimate interests of the Data Controller to provide a functional Application | Duration of the use of the services. |
Moderation of content in accordance with the law (prevention of illegal activities, fraud, cyber harassment, ...) and our ToU | Content Data, Data about your activity on BeReal | Compliance with our legal obligations (i.e., required by law for BeReal to keep this information in certain cases) |
1 year from collection for metadata. Up to 5 years (statutory limitation) for data retained for dispute prevention purposes. |
Connecting you with your friends | Contact data from your smartphone | Consent | Duration of use of the Services or until withdrawal of consent. |
Phone Number | |||
Geolocation | |||
Communication and marketing | Content Data, Picture of you | Consent | 2 years from the date a User gives BeReal specific consent to use some of its content for communication and marketing purpose with dedicated third-party. |
To make sure the app is running smoothly for you |
Navigation data (IP address, pages viewed, etc.) |
Consent |
Up to 24 months. |
So we can identify you to your account |
ID cards, Passport, Driving License |
Legitimate interest |
Deleted immediately after user identity is verified. |
To serve advertising tailored to the preference and interests of our users | Connection and Technical Data |
Consent (when required by applicable laws)* |
13 months |
3rd party analytics |
Usage Data Connection and Technical Data |
Consent (when required by applicable laws)* |
13 months |
1st party analytics |
Usage Data Connection and Technical Data |
Legitimate interest |
25 months |
* You can withdraw your consent at any time from the “settings” page in our application. In the case where you withdraw your consent to advertising or where you refuse to consent in the first place, you will still be served with advertising but that may be less relevant to you as it will not be tailored to your interests.